Monday, October 8, 2012

$4 Coffee

My wife and I were recently participating in a charity effort and were asked to do the grocery shopping.  We were given a list and a budget.

My wife, of course, took control and sent me off into the abyss of the local Bi-Lo with specific assignments that she thought I could handle.  One was to get coffee.

In my world, coffee is about $12 per pound.  I buy it from local roasters for specific reasons.   I'll go out of my way to get it.  I can articulate why this coffee is good tasting or good for the world (free/direct trade, sustainably grown for example).

How surprised was I to find that the Bi-Lo coffee was about $4 per pound!  I felt embarrassed by my elitist affluence.

I felt like Barbara Bush there for a minute.

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